Stetson
School
of Business and Economics
Course Book List for Atlanta Campus and Douglas RAC
Cecil B. Day Campus, Atlanta
GRADUATE Business Course Book Information
Summer 2008 – Session 1 (May 16 – July 12)
BA 682.A11: Buyer Behavior Weber, Michael
Shopper, Buyer, and Consumer Behavior, Lindquist and Sirgy; Atomic Dog (Cengage Learning); 3e (2007c); ISBN: 159-360-2339
BA 684.A11: Entrepreneurship Southern, Lloyd
New Venture Creation. J. A. Timmons, S. Spinelli; McGraw-Hill/Irwin; 7e (2006c); ISBN: 007-310-2792
BAA 605.A11: Marketing Concepts & Practices Anservitz, Robert
Essentials of Marketing. Lamb, Hair & McDonald; Cengage Learning; 6e (2009c); ISBN: 0324-656-203
BAA 601.A12: Managerial Economics Tutterow, Roger
Please refer to course syllabus on faculty webpage for details about course material.
BAA 611.A12: Operations Management Science Rutledge, Arthur
Operations Management. Heizer and Render; Pearson; 8e (2007c); ISBN-13: 978-0132-209298; ISBN-10: 0132-209-292
BAA 699.A12: MBA Capstone Mills, C. Gerry
Please refer to course syllabus on faculty webpage for details about course material.
BA 674.A13: Investment Analysis & Portfolio Management Jay, Nancy
Investment Analysis and Portfolio Management. Frank K. Reilly & Keith C. Brown; Cengage Learning/South-western College Pub.; 8e (2006c); ISBN: 0324-289-030
ISBN: 076-3739-278
BAA 603.A13: Managerial Accounting Pinson, Kathleen
Managerial Accounting. Maher/Stickney/Weil; South-western College Pub. (Cengage Learning); 10e (2007c); ISBN: 0324-639767
BAA 609.A13: Corporation Finance Subrahmanyam, Vijaya
Financial Management Theory and Practice with Thomson ONE. Brigham & Ehrhardt; South-western College Pub. (Cengage Learning); 12e (2008c); ISBN: 0324-422-695
BA 625.A14: Fraud Examination and Accounting Ethics Rubenfield/Petherbridge
- Contemporary Auditing: Real Issues and Cases. Knapp; South-western College Pub. (Cengage Learning); 6e (2007c); ISBN: 0324-303-254
- Business & Professional Ethics for Director, Executives & Accountants. Brooks; South-western College Pub. (Cengage Learning); 4e (2007c); ISBN: 0324-375-395
BAA 607.A14: Management Information Systems Rutledge, Arthur
Management Information Systems: Managing the Digital Firm and Multimedia CD and Student Package. Laudon & Laudon; Prentice Hall; 10e (2007c); ISBN-13: 978-013-233-7748; ISBN-10: 013-233-7746
BAA 613.A14: Ethical Leadership Perkins, Robert
- How Good People Make Tough Choices: Resolving the Dilemmas of Ethical Living; Rushworth M. Kidder; Harper; (2003c); ISBN: 068-81705902
- Harvard Business Review on Corporate Ethics; HBS Press; July (2003c); ISBN: 273X
Cecil B. Day Campus, Atlanta
UNDERGRADUATE Business Course Book Information
Summer 2008 – Session 1 (May 16 – July 12)
CSC 395.A11: Technology and the Law Blanke, Jordan
Cyberlaw Text and Cases. Ferrera, Lichtenstein, Reder, Bird, and Schiano; South-western College Pub. (Cengage Learning); 2e (2004c); ISBN: 0324-16488-2
MGT 363.A11: Principles of Management Mahone, Scott
A Primer for Management. M. Dumler & S. J. Skinner; Cengage Learning; 2e (2008c); ISBN-13: 978-0324-421-415; ISBN-10: 0324-421-419
MKT 361.A11: Principles of Marketing Piscopo, Gabriela
Marketing. Lamb, Hair & McDaniel; Cengage Learning; 9e (2009c); ISBN-13: 978-0324-363-084; ISBN-10: 0324-363-080
MKT 415.A12: Marketing Research Weber, Michael
Basic Marketing Research. Malholtra; Prentice Hall; 2e (2006c); ISBN: 013-152-5425
BUS 346.A13: Legal, Ethical & Regulatory Environment Blanke, Jordan
Legal Environment Today. Miller and Cross; South-western College Pub. (Cengage Learning); 5e (2007c); ISBN: 0324-375-115
ECN/FIN 444.A14: International Economics & Finance Subrahmanyam, Vijaya
International Financial Management. Jeff Madura; Cengage Learning; 9e (2008c); ISBN-13: 978-0324-568-195; ISBN-10: 0324-568-195
MGT 382.A16: Production/Operations Management Mahone, Scott
Operations Management. William J. Stevenson; McGraw-Hill/Irwin; 9e (2007c); ISBN: 007-329-0947
Cecil B. Day Campus, Atlanta
UNDERGRADUATE Business Course Book Information
Summer 2008 – Session II (July 14 – August 9)
MGT 433.A21: Labor-Management Relations Sisk, Faye
- Annual Editions: Labor-Management Relations 05/06. John Overby; McGraw-Hill/Irwin; 1e (2006c); ISBN-13: 978-007-310-9176; ISBN-10: 007-310-9177
- Labor Relations. John A. Fossum; McGraw-Hill/Irwin; 9e (2006c) ISBN-13: 978-007-298-7139
ECN 151.A22: Principles of Microeconomics Patrono, Michael
Economics Today – plus My Econlab & Student Access Kit. Roger LeRoy Miller; Addison-Wesley; 14e (2008c); ISBN-13: 978-0321-422347; ISBN-10: 0321-422341
Douglas County Regional Academic Center UNDERGRADUATE Business Course Book Information
Summer 2008, Session I (May 16 – July 12)
ACC 204.1D1 (M): Introduction to Financial Accounting Zheng, Lin Financial and Managerial Accounting. Horngreen/Harrison; Prentice Hall; 1e (2008c); ISBN-13: 978-0131-568-778
ECN 150.1D1 (T): Principles of Microeconomics Patrono, Michael
Economics Today – plus My Econlab & Student Access Kit. Roger LeRoy Miller; Addison-Wesley; 14e (2008c); ISBN-13: 978-0321-422347; ISBN-10: 0321-422341
MKT 442.1D1 (W): Consumer Behavior Piscopo, Gabriela
Consumer Behavior: Buying, Having and Being. Michael Solomon; Prentice Hall; 8e (2008c); ISBN-13: 978-013-601-5963; ISBN-10: 013-601-5964
MGT 423.1D1 (R ): Organizational Behavior Southern, Lloyd
Behavior in Organizations. J. Greenberg & R.A. Baron; Prentice Hall; 9e (2007c); ISBN: 013-154-2842
MGT 498.1D1 (S): Strategic Management/Business Policy Mills, C. Gerry
Strategic Management: Concepts and Cases. Fred R. David; Prentice Hall; 12e (2009c): ISBN: 013-601-5700
Douglas County Regional Academic Center
UNDERGRADUATE Business Course Book Information
Summer 2008, Session II (July 14 – August 9)
ACC 205.2D1 (M/W): Introduction to Managerial Accounting Zheng, Lin
Financial and Managerial Accounting. Horngreen/Harrison; Prentice Hall; 1e (2008c); ISBN-13: 978-0131-568778
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